The other day I compared an identical “status/posts”, made at the same time by Arianna Huffington on Facebook and Google+.
- On Facebook Arianna had 961 “like” and 37 comments out of 1.6 million followers
- On Google+ Arianna had 61 “like” and 9 comments out of 2.2 million followers
Clearly facebook has a better penetration or is simply more often visited. What do you think?
Meanwhile as advertising becomes increasingly digital, publishers are demanding statistics to help them determine the success of their ads. Fortunately for advertisers, Google and Facebook are battling to offer their ad clients the most useful measurement solutions, improving available metrics and tools while they're at it.
Data and graphic from http://janrain.com
